GCSE Lesson Plans | Business Studies Teacher Resources

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How Market Research Supports the New Product Development ProcessNIVEA Summary, Lesson Plan

How McCain Responds to Changes in the External EnvironmentMcCain Foods Summary, Lesson Plan

People in organisationsTarmac Summary

SegmentationNIVEA Summary

Meeting global responsibilities by caring for communitiesAmway Summary

Building a brand in order to sustain its life cycleKellogg's Summary

The importance of quality in creating competitive advantagePortakabin Summary

Improving productivityCorus Brief Study

Produt lifecycleKellogg's Summary

Marketing techniquesVodafone Brief Study

Trade unionsUNISON Summary

Marketing StrategyAmway Ed.7 - page 2, Lesson Plan

BrandingKellogg's Ed.6 - page 1, Lesson Plan

Emerging MarketsPortakabin Ed.7 - page 1, Lesson Plan

The Advantages of SponsorshipVodafone Ed.7 - page 1, Lesson Plan

Re-branding a Corporate ImageKellogg's Ed.6 - page 1, Lesson Plan